106
Friday, Office 106: 09:00-10:00
Monday, Online room link: meet.google.com/uya-wmez-zuu, 09:00-10:00
09 Mar 2026, Office 55: 09:00-10:00
| Digital Marketing Research |
| Principles of Digital Media and PR |
| Management of Corporate Communications |
| B2B Marketing |
| Programme | Subject | Year | Group | Room | Date | Hour | |
|---|---|---|---|---|---|---|---|
| Digital Media and PR | Management of Corporate Communications | 3 | 9 | 1-55 | 08.06.2026 | 11:00 - 12:00 | |
| Digital Media and PR | Management of Corporate Communications | 3 | 10 | 1-55 | 08.06.2026 | 12:00 - 13:00 | |
| Digital Media and PR | Principles of Digital Media and PR | 2 | 9 | 1-58 | 11.06.2026 | 11:00 - 12:00 | |
| Digital Media and PR | Principles of Digital Media and PR | 2 | 10 | 1-58 | 11.06.2026 | 10:00 - 11:00 | |
| International Business - in English | B2B Marketing | 3 | 27 | 1-55 | 18.06.2026 | 08:00 - 09:00 | |
| Digital Media and PR | Digital Marketing Research | 2 | 9 | 1-437 | 22.06.2026 | 14:00 - 16:00 | |
| Digital Media and PR | Digital Marketing Research | 2 | 10 | 1-437 | 22.06.2026 | 16:00 - 18:00 |
| Date | Hour | Room | Notes |
|---|
| Date | Hour | Room | Notes |
|---|
| Type | Year | Publication |
|---|---|---|
| Доклад | 2026 |
Palamarova-Kostova, P., Marketing the Home Aesthetic: Vibe Communication Across Short-Form Platforms
Strategic Responses to Global Uncertainty: Rethinking Markets, Governance and Innovation : International Conference on Economics, Business & Management (ICEBM), 25th-26th September 2025 : Conference proceedings , Varna : Science and Economics Publ. House, 2026, 471-484., ISSN(печатно) 3033-1692, ISSN(онлайн) 3033-1706 / DOI 10.56065/ICEBM2025.471 / Линк
|
| Други | 2026 |
Palamarova-Kostova, P., International Marketing Simulation Framework: A Decision-Driven, AI-Supported Teaching Approach
Zenodo (CERN Open Science Repository), Geneva : CERN, 2026, 1-12. / DOI 10.5281/zenodo.18214454 / Линк
|
| Учебно помагало | 2025 |
Vassileva, B., Palamarova-Kostova, P., Daneva, T., Miltenov, P., Valkanov, N., Dzhaparov, P., Training for Impact: Practical Learning Materials for the Agri-Food Ecosystem
Varna : STENO Publ. House, 2025, 83., ISBN(печатно) 978-619-241-421-4
|
| Учебник | 2024 |
Василева, Б., Паламарова-Костова, П., Иванов, С., Дигитален ПР : Стратегии и практики
Варна : Наука и икономика, 2024, 264., ISBN(печатно) 978-954-21-1172-6
|
| Доклад | 2023 |
Palamarova, P., SMEs Attitudes Towards Responsible Tourism Practices: Bulgaria, Portugal and the Netherlands
Tourism for Sustainable Future, Sofia: Avangard Prima, 2023, 591-600., ISBN(онлайн) 978-619-239-887-3
|
| Студия | 2023 |
Христова, Д., Паламарова, П., Изследване на приложенията на маркетинговия микс в културния сектор в България [Study of the Applications of the Marketing Mix in the Cultural Sector in Bulgaria]
Годишник. Стопанска академия "Д. А. Ценов" - Свищов, Свищов : Акад. изд. Ценов, 125 [СХXV], 2023, 65-93., ISSN(печатно) 0861-8054 / Линк
|
| Доклад | 2023 |
Паламарова, П., Елементи на корпоративната идентичност в дигиталното представяне на български МСП
Ремаркетинг на реалността : Сборник с доклади : Международна научна конференция, посветена на 25 г. от създаването на кат. "Маркетинг" при ИУ - Варна, България, 17 юни 2022 = Remarketing the Reality : Conference Proceedings : International Scientific Conference devoted to the 25th Anniversary of the Estabilishment of the Marketing Department at University of Economics - Varna, Bulgaria, June 17 2022, Варна : Наука и икономика, 2023, 291-300., ISBN(печатно) 978-954-21-1134-4 / Линк
|
| Учебник | 2023 |
Василева, Б., Паламарова, П., Иванов, С., Управление на корпоративните комуникации
Варна : Наука и икономика, 2023, 271., ISBN(печатно) 987-954-21-1143-6
|
| Учебно помагало | 2023 |
Василева, Б., Паламарова, П., Иванов, С., Управление на корпоративните комуникации
Варна : Наука и икономика, 2023, 180., ISBN(печатно) 987-954-21-1142-9
|
| Други | 2021 |
Vassileva, B., Palamarova, P., Artificial Intelligence and Ethical Marketing. In Vassileva : Book Chapter 11
Responsible AI and Ethical Issues for Businesses and Governments, Hershey, Pennsylvania, USA : IGI Global Publ., 2021, 202-213., ISBN(печатно) 978-179-9842-85-9, ISBN(онлайн) 978-179-9842-86-6 / DOI 10.4018/978-1-7998-4285-9.ch011 / Scopus
|
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