202
зам.-ректор по научни изследвания, иновации и развитие на кадрите
Tuesday, Office 202: 09:00-11:00
Tuesday, Office 202: 11:00-12:00
Monday, Online room link: https://meet.google.com/rny-xpso-iut, 11:00-12:00
| Subject | Year and Programme |
|---|---|
| International Marketing | Year 3, МБ-А.ЕЗ (Full-time) |
| Marketing Studies | Year 5, РМК-СНУ (Distance learning) |
| Marketing Studies | Year 5, МБрМ-СНУ (Distance learning) |
| Marketing Studies | Year 6, РМК-ДНДО (Distance learning) |
| Marketing Studies | Year 6, МБрМ-ДНДО (Distance learning) |
| International Marketing Management | Year 4, МБ-А.ЕЗ (Full-time) |
| Brand Engineering | Year 5, МБрМ (Distance learning) |
| Brand Engineering | Year 5, МБрМ-СНУ (Distance learning) |
| Brand Engineering | Year 6, МБрМ-ДНДО (Distance learning) |
| Home | End | Room | L/S | Course | Week | Group | |
|---|---|---|---|---|---|---|---|
| Monday | |||||||
| 13:30 | 16:00 | 2-220 | Lecture | International Marketing | 27 | ||
| Friday | |||||||
| 09:15 | 11:00 | 222 | Lecture | International Marketing Management | 27 | ||
| 2026-10-08 (Thursday) | |||||||
| 11:15 | 13:00 | Е-16 | Lecture | Marketing Studies | 32, 34, 58, 59 | ||
| 13:30 | 15:00 | Е-7 | Lecture | Marketing Studies | 32, 34, 58, 59 | ||
| 2026-10-09 (Friday) | |||||||
| 15:15 | 18:00 | Е-3 | Seminar | Marketing Studies | 32, 34, 58, 59 | ||
| 2026-10-12 (Monday) | |||||||
| 08:15 | 10:00 | Е-2 | Lecture | Marketing Studies | 32, 34, 58, 59 | ||
| 2026-10-13 (Tuesday) | |||||||
| 08:15 | 11:00 | Е-2 | Seminar | Marketing Studies | 32, 34, 58, 59 | ||
| 13:30 | 15:00 | Е-3 | Lecture | Brand Engineering | 33, 34, 59 | ||
| 2026-10-14 (Wednesday) | |||||||
| 11:15 | 13:00 | Е-1 | Lecture | Brand Engineering | 33, 34, 59 | ||
| 2026-10-15 (Thursday) | |||||||
| 09:15 | 11:00 | Е-4 | Lecture | Brand Engineering | 33, 34, 59 | ||
| Type | Year | Publication |
|---|---|---|
| Доклад | 2026 |
Vassileva, B., Stanimirov, E., Miltenoff, P., Collaborating Across Roles: Shaping Strategic Directions for Institutional Implementation of AI Tools in Higher Education
Flexible Query Answering Systems : 16th International Conference : FQAS 2025, Burgas, Bulgaria, September 11-13, 2025 : Proceedings, Cham, Switzerland : Springer Publ., 2026, 88-99. - (Lecture Notes in Computer Science ; Vol. 16119)., ISBN(печатно) 978-3-032-05606-1, ISBN(онлайн) 978-3-032-05607-8 / DOI 10.1007/978-3-032-05607-8_10 / Scopus / Web of Science / Линк
|
| Студия | 2026 |
Krastevich, T., Vassileva, B., Aleksandrova, Y., Decoding Purchase Sequences: Identifying Patterns in the Customer Journey
Leading Change in Disruptive Times : 19th International Conference on Business Excellence (ICBE 2025), Bucharest, Romania, March 20-22, 2025 : Conf. proc., Cham, Switzerland : Springer Nature Switzerland, 2026, 1, 330–349. - (Springer Proceedings in Business and Economics)., ISSN(печатно) 2198-7246 (Series), ISSN(онлайн) 2198-7254 (Series), ISBN(печатно) 978-3-032-19275-2, ISBN(онлайн) 978-3-032-19276-9 / DOI 10.1007/978-3-032-19276-9_24 / Scopus
|
| Доклад | 2026 |
Parusheva, S., Vassileva, B., Strashimirova, P., Miltenoff, P., Integrating Intensive Competency-based AI Courses into Moodle – Challenges and Opportunities
The 20th International Conference on Business Excellence (ICBE) - Driving Competitive Advantage Through AI and Digital Ecosystems : Vol. 20 Iss. 1 (July 2026) : Conf. Proceedings : 26-28 March 2026, Bucharest: Bucharest University of Economic Studies Publ. House, 20, 2026, 1, 754-765., ISSN(онлайн) 2558-9652 / DOI 10.2478/picbe-2026-0059 / Линк
|
| Статия | 2025 |
Vassileva, B., Daneva, T., The Role of GenAI in Transforming Educational Process in HEIs : [Електронен ресурс]
Business & Management Compass, Varna : Science and Economic Publ. House, 69, 2025, 1, 43-57., ISSN(онлайн) 3033-0106 / DOI 10.56065/4kznvd77 / Линк
|
| Доклад | 2025 |
Vassileva, B., Positioning Strategies of Global Online Retailers in Bulgarian Market
Smart Solutions for a Sustainable Future : 18th International Conference on Business Excellence, ICBE 2024, Bucharest, Romania, March 21-23, 2024, Cham, Switzerland : Springer Nature, 2025, 413-426. - (Springer Proceedings in Business and Economics. Conf. ser.: ICBE: International Conference on Business Excellence)., ISSN(печатно) 2198-7246 (Series), ISSN(онлайн) 2198-7254 (Series), ISBN(печатно) 978-3-031-78181-0, ISBN(онлайн) 978-3-031-78179-7 / DOI 10.1007/978-3-031-78179-7_25 / Scopus
|
| Доклад | 2025 |
Parusheva, S., Strashimirova, P., Vassileva, B., Competency-Based Training in Artificial Intelligence - an Innovative Approach in E-Learning
International Conference Automatics and Informatics (ICAI), 09-11 October 2025, Varna, Bulgaria , New York : Institute of Electrical and Electronics Engineers, 2025, 869-873., ISBN(печатно) 979-8-3315-8612-6, ISBN(онлайн) 979-8-3315-8611-9 / DOI 10.1109/ICAI67591.2025.11324963 / Scopus / Линк
|
| Учебно помагало | 2025 |
Vassileva, B., Palamarova-Kostova, P., Daneva, T., Miltenov, P., Valkanov, N., Dzhaparov, P., Training for Impact: Practical Learning Materials for the Agri-Food Ecosystem
Varna : STENO Publ. House, 2025, 83., ISBN(печатно) 978-619-241-421-4
|
| Статия | 2025 |
Vassileva, B., Strategic Integration of Artificial Intelligence in Higher Education and Research: Achievements and Practices at the University of Economics–Varna
Izvestia Journal of the Union of Scientists-Varna. Economic Sciences Series, the Union of Scientists-Varna, 14, 2025, 1, 6-12., ISSN(печатно) 1314-7390, ISSN(онлайн) 2603-4085 / DOI 10.56065/IJUSV-ESS/2025.14.1.6
|
| Доклад | 2025 |
Vassileva, B., Harnessing Learning Analytics and Artificial Intelligence for Student Success: Applications and Implications in Higher Education
International Conference on Economics, Business, and Management. Strategic Responses to Global Uncertainty: Rethinking Markets, Governance and Innovation, Publishing House "Science and Economics, 2025, 581-592.
|
| Учебник | 2024 |
Василева, Б., Паламарова-Костова, П., Иванов, С., Дигитален ПР : Стратегии и практики
Варна : Наука и икономика, 2024, 264., ISBN(печатно) 978-954-21-1172-6
|
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